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Competitive Intelligence

Competitive intelligence is...not a new game show. But it probably should be.

Rather, competitive intelligence is the act of sleuthing all the information about your business, your competitors, the marketplace for your business, the market for the products, etc. in order to gain a competitive advantage.

Knowledge is power. Power is money. The more you know, the more you can make. We think the Beatles said that.

Find other enlightening terms in Shmoop Finance Genius Bar(f)