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Finance: What is a Business Plan? 6 Views
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Description:
What is a Business Plan? A business plan lays out every aspect of how a business will be started including marketing plans and financing. It’s crucial to have a good business plan when beginning to look for investors so the entrepreneur is able to convince them that their business is a good investment.
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Transcript
- 00:00
Finance allah shmoop what is a business plan Well think
- 00:07
of it like blueprints for building a home or a
- 00:09
directions for toll house cookie baking or the process for
- 00:13
howto you know get pregnant let's get down to business
- 00:17
time anyway A business plan is just the game day
Full Transcript
- 00:20
strategy for how your little garage startup will grow to
- 00:24
someday be a google or facebook or even little old
- 00:27
shop You'll describe the product like a pill that cures
- 00:31
cancer Yep some products are easy to describe Like if
- 00:35
you actually had a pill that cures cancer while you'd
- 00:37
pretty much be done you could have a one page
- 00:39
business plan that just says i have a pill that
- 00:42
cures cancer Your eight hundred seventy six people on whom
- 00:45
it has worked Now give me billions of dollars and
- 00:48
a nobel prize night and you'd be done But if
- 00:52
you only had a flying car well then you describe
- 00:55
it well How much weight it khun carrie how fast
- 00:57
and far it goes how it navigates and avoids crashes
- 01:01
and how it recharges and stuff like that That's the
- 01:04
product then there's the place or distribution Like how you
- 01:08
get the car out to the masses you want to
- 01:10
sell it to like are you partnering and paying ford
- 01:14
to stock it in their showrooms Are you leveraging starbucks
- 01:17
places teo You know showcase it Get buzzed while you
- 01:21
buzz about that Or do you just have a mail
- 01:24
order website Customers pay with a credit card and a
- 01:26
delivery agent applies it to your home You know kind
- 01:29
of like tesla All right Next up promotion Like how
- 01:32
do you market your product Or is it just so
- 01:35
cool that the press writes about it endlessly fawning and
- 01:39
all that digital ink is free Well if the products
- 01:43
all over the covers of the new york times and
- 01:44
yusa today well you're kind of marketed everyone in the
- 01:47
country knows about it All right Well then there are
- 01:50
the finances Like how much does a unit cost So
- 01:54
this is all about price How much is the factory
- 01:57
that stamps out the carriage The blades of the battery
- 02:00
Well if you sell a hundred units a month you
- 02:02
make what What should they be Priced at fifty grand
- 02:05
Each one hundred two hundred fifty grand if you sell
- 02:08
Ten thousand a month Well how much do you make
- 02:10
How much capital do you need thio field all that
- 02:12
get through your first two years and then how much
- 02:15
do you need to raise beyond those first two years
- 02:17
to get to break even profitability and and so on
- 02:20
Is there a ny po in the future Yeah yeah
- 02:22
what about that That should be in the plan Well
- 02:24
there's a lot to figure out a lot of work
- 02:25
to put together a business plan So you better get 00:02:27.7 --> [endTime] uh you know busy No
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